Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
AD7FC2
RGB
173, 127, 194
HSL
281, 35%, 63%
HSB
281, 35%, 76%
CMYK
11, 35, 0, 24
LAB
60, 27, -28
LCH
60, 39, 314
OKLCH
0.67, 0.11, 315
XYZ
35, 28, 55
LUV
60, 20, -47
HWB
281, 50%, 24%
Pantone
5285 C
Harmonies
Shades & tints
Similar named colors
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