Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
AF6CA7
RGB
175, 108, 167
HSL
307, 30%, 55%
HSB
307, 38%, 69%
CMYK
0, 38, 5, 31
LAB
55, 34, -20
LCH
55, 40, 329
OKLCH
0.62, 0.12, 331
XYZ
30, 23, 39
LUV
55, 34, -36
HWB
307, 42%, 31%
Pantone
Rhodamine Red C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.