Psychology
Green is the most restful color for the eye — the lens focuses on it almost without effort. It conveys balance, growth, and safety in equal measure.
Meaning
Universal shorthand for nature, health, money, and permission ('go'). Saturated mid-greens read as fresh and youthful; deep forest greens read as luxurious and established.
Applications
Workhorse hue for finance, health, sustainability, and outdoor brands. Pair with cream, beige, or muted ochre for an organic feel.
Conversion
HEX
AFA66D
RGB
175, 166, 109
HSL
52, 29%, 56%
HSB
52, 38%, 69%
CMYK
0, 5, 38, 31
LAB
68, -3, 31
LCH
68, 31, 95
OKLCH
0.72, 0.08, 100
XYZ
34, 37, 20
LUV
68, 9, 40
HWB
52, 43%, 31%
Pantone
467 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.