Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
B4AEEE
RGB
180, 174, 238
HSL
246, 65%, 81%
HSB
246, 27%, 93%
CMYK
24, 27, 0, 7
LAB
73, 12, -31
LCH
73, 34, 291
OKLCH
0.78, 0.09, 288
XYZ
49, 46, 87
LUV
73, -1, -52
HWB
246, 68%, 7%
Pantone
5285 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.