Psychology
Green is the most restful color for the eye — the lens focuses on it almost without effort. It conveys balance, growth, and safety in equal measure.
Meaning
Universal shorthand for nature, health, money, and permission ('go'). Saturated mid-greens read as fresh and youthful; deep forest greens read as luxurious and established.
Applications
Workhorse hue for finance, health, sustainability, and outdoor brands. Pair with cream, beige, or muted ochre for an organic feel.
Conversion
HEX
B4C481
RGB
180, 196, 129
HSL
74, 36%, 64%
HSB
74, 34%, 77%
CMYK
8, 0, 34, 23
LAB
77, -14, 32
LCH
77, 35, 113
OKLCH
0.79, 0.09, 119
XYZ
43, 51, 28
LUV
77, -6, 45
HWB
74, 51%, 23%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.