Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
B62ADE
RGB
182, 42, 222
HSL
287, 73%, 52%
HSB
287, 81%, 87%
CMYK
18, 81, 0, 13
LAB
48, 71, -63
LCH
48, 95, 318
OKLCH
0.59, 0.26, 317
XYZ
33, 17, 71
LUV
48, 43, -101
HWB
287, 16%, 13%
Pantone
2602 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.