Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
B6EBF0
RGB
182, 235, 240
HSL
185, 66%, 83%
HSB
185, 24%, 94%
CMYK
24, 2, 0, 6
LAB
90, -17, -8
LCH
90, 19, 206
OKLCH
0.91, 0.05, 203
XYZ
65, 76, 94
LUV
90, -27, -10
HWB
185, 71%, 6%
Pantone
566 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.