Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
B8E2EA
RGB
184, 226, 234
HSL
190, 54%, 82%
HSB
190, 21%, 92%
CMYK
21, 3, 0, 8
LAB
87, -13, -9
LCH
87, 16, 214
OKLCH
0.89, 0.05, 210
XYZ
62, 71, 88
LUV
87, -22, -11
HWB
190, 72%, 8%
Pantone
566 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.