Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
BA519E
RGB
186, 81, 158
HSL
316, 43%, 52%
HSB
316, 56%, 73%
CMYK
0, 56, 15, 27
LAB
51, 50, -21
LCH
51, 54, 337
OKLCH
0.59, 0.16, 339
XYZ
29, 19, 34
LUV
51, 56, -40
HWB
316, 32%, 27%
Pantone
Rhodamine Red C
Harmonies
Shades & tints
Similar named colors
Royal Purple
#7851A9
Amethyst
#9966CC
Orchid
#DA70D6
Purple
#800080
Deep Pink
#FF1493
Cerise
#DE3163
Hot Pink
#FF69B4
Browse every named purple on shades of purple, or all families on colors.