Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
BB7DAB
RGB
187, 125, 171
HSL
315, 31%, 61%
HSB
315, 33%, 73%
CMYK
0, 33, 9, 27
LAB
60, 30, -14
LCH
60, 33, 335
OKLCH
0.67, 0.10, 337
XYZ
35, 28, 42
LUV
60, 34, -27
HWB
315, 49%, 27%
Pantone
5285 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.