Psychology
Green is the most restful color for the eye — the lens focuses on it almost without effort. It conveys balance, growth, and safety in equal measure.
Meaning
Universal shorthand for nature, health, money, and permission ('go'). Saturated mid-greens read as fresh and youthful; deep forest greens read as luxurious and established.
Applications
Workhorse hue for finance, health, sustainability, and outdoor brands. Pair with cream, beige, or muted ochre for an organic feel.
Conversion
HEX
BBB960
RGB
187, 185, 96
HSL
59, 40%, 55%
HSB
59, 49%, 73%
CMYK
0, 1, 49, 27
LAB
74, -8, 45
LCH
74, 46, 101
OKLCH
0.77, 0.11, 108
XYZ
40, 46, 18
LUV
74, 5, 58
HWB
59, 38%, 27%
Pantone
127 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.