Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
BD5DCD
RGB
189, 93, 205
HSL
291, 53%, 58%
HSB
291, 55%, 80%
CMYK
8, 55, 0, 20
LAB
55, 51, -42
LCH
55, 66, 321
OKLCH
0.64, 0.19, 322
XYZ
36, 23, 60
LUV
55, 41, -71
HWB
291, 36%, 20%
Pantone
Rhodamine Red C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.