Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
BDA7F7
RGB
189, 167, 247
HSL
257, 83%, 81%
HSB
257, 32%, 97%
CMYK
23, 32, 0, 3
LAB
73, 21, -37
LCH
73, 43, 299
OKLCH
0.78, 0.11, 296
XYZ
52, 45, 94
LUV
73, 6, -63
HWB
257, 65%, 3%
Pantone
5285 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.