Psychology
Green is the most restful color for the eye — the lens focuses on it almost without effort. It conveys balance, growth, and safety in equal measure.
Meaning
Universal shorthand for nature, health, money, and permission ('go'). Saturated mid-greens read as fresh and youthful; deep forest greens read as luxurious and established.
Applications
Workhorse hue for finance, health, sustainability, and outdoor brands. Pair with cream, beige, or muted ochre for an organic feel.
Conversion
HEX
BEC299
RGB
190, 194, 153
HSL
66, 25%, 68%
HSB
66, 21%, 76%
CMYK
2, 0, 21, 24
LAB
77, -7, 20
LCH
77, 21, 108
OKLCH
0.80, 0.06, 112
XYZ
46, 52, 38
LUV
77, 0, 30
HWB
66, 60%, 24%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named green on shades of green, or all families on colors.