Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
C19DB4
RGB
193, 157, 180
HSL
322, 22%, 69%
HSB
322, 19%, 76%
CMYK
0, 19, 7, 24
LAB
69, 17, -7
LCH
69, 18, 338
OKLCH
0.74, 0.05, 340
XYZ
42, 39, 48
LUV
69, 20, -13
HWB
322, 62%, 24%
Pantone
5285 C
Harmonies
Shades & tints
Similar named colors
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