Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
C2DDF5
RGB
194, 221, 245
HSL
208, 72%, 86%
HSB
208, 21%, 96%
CMYK
21, 10, 0, 4
LAB
87, -5, -15
LCH
87, 16, 250
OKLCH
0.89, 0.04, 245
XYZ
65, 70, 96
LUV
87, -15, -22
HWB
208, 76%, 4%
Pantone
566 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.