Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
C344EF
RGB
195, 68, 239
HSL
285, 84%, 60%
HSB
285, 72%, 94%
CMYK
18, 72, 0, 6
LAB
54, 68, -63
LCH
54, 93, 317
OKLCH
0.64, 0.25, 316
XYZ
40, 22, 84
LUV
54, 42, -104
HWB
285, 27%, 6%
Pantone
Rhodamine Red C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.