Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
C38CD5
RGB
195, 140, 213
HSL
285, 46%, 69%
HSB
285, 34%, 84%
CMYK
8, 34, 0, 16
LAB
66, 31, -29
LCH
66, 43, 317
OKLCH
0.72, 0.12, 318
XYZ
44, 35, 67
LUV
66, 25, -51
HWB
285, 55%, 16%
Pantone
5285 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.