Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
C4E2F6
RGB
196, 226, 246
HSL
204, 74%, 87%
HSB
204, 20%, 96%
CMYK
20, 8, 0, 4
LAB
88, -7, -13
LCH
88, 15, 242
OKLCH
0.90, 0.04, 237
XYZ
67, 73, 98
LUV
88, -16, -20
HWB
204, 77%, 4%
Pantone
566 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.