Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
C57FC4
RGB
197, 127, 196
HSL
301, 38%, 64%
HSB
301, 36%, 77%
CMYK
0, 36, 1, 23
LAB
62, 36, -25
LCH
62, 44, 325
OKLCH
0.69, 0.13, 327
XYZ
41, 31, 56
LUV
62, 35, -44
HWB
301, 50%, 23%
Pantone
5285 C
Harmonies
Shades & tints
Similar named colors
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