Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
C588D2
RGB
197, 136, 210
HSL
289, 45%, 68%
HSB
289, 35%, 82%
CMYK
6, 35, 0, 18
LAB
65, 33, -29
LCH
65, 44, 319
OKLCH
0.71, 0.12, 320
XYZ
43, 34, 65
LUV
65, 28, -50
HWB
289, 53%, 18%
Pantone
5285 C
Harmonies
Shades & tints
Similar named colors
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