Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
C5DDFB
RGB
197, 221, 251
HSL
213, 87%, 88%
HSB
213, 22%, 98%
CMYK
22, 12, 0, 2
LAB
87, -4, -18
LCH
87, 18, 259
OKLCH
0.89, 0.05, 254
XYZ
66, 71, 101
LUV
87, -14, -27
HWB
213, 77%, 2%
Pantone
566 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.