Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
C672BC
RGB
198, 114, 188
HSL
307, 42%, 61%
HSB
307, 42%, 78%
CMYK
0, 42, 5, 22
LAB
60, 42, -25
LCH
60, 48, 330
OKLCH
0.67, 0.14, 331
XYZ
38, 28, 51
LUV
60, 43, -45
HWB
307, 45%, 22%
Pantone
Rhodamine Red C
Harmonies
Shades & tints
Similar named colors
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