Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
C7F4FA
RGB
199, 244, 250
HSL
187, 84%, 88%
HSB
187, 20%, 98%
CMYK
20, 2, 0, 2
LAB
93, -14, -8
LCH
93, 16, 210
OKLCH
0.94, 0.05, 206
XYZ
73, 84, 103
LUV
93, -23, -10
HWB
187, 78%, 2%
Pantone
566 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.