Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
C8DDF5
RGB
200, 221, 245
HSL
212, 69%, 87%
HSB
212, 18%, 96%
CMYK
18, 10, 0, 4
LAB
87, -4, -14
LCH
87, 15, 256
OKLCH
0.89, 0.04, 252
XYZ
66, 71, 97
LUV
87, -12, -22
HWB
212, 78%, 4%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.