Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
C8F5FE
RGB
200, 245, 254
HSL
190, 96%, 89%
HSB
190, 21%, 100%
CMYK
21, 4, 0, 0
LAB
94, -13, -9
LCH
94, 16, 215
OKLCH
0.94, 0.05, 211
XYZ
74, 85, 106
LUV
94, -23, -12
HWB
190, 78%, 0%
Pantone
566 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.