Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
C9DDCA
RGB
201, 221, 202
HSL
123, 23%, 83%
HSB
123, 9%, 87%
CMYK
9, 0, 9, 13
LAB
86, -10, 7
LCH
86, 12, 144
OKLCH
0.88, 0.03, 147
XYZ
61, 68, 66
LUV
86, -10, 12
HWB
123, 79%, 13%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.