Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
C9DFCA
RGB
201, 223, 202
HSL
123, 26%, 83%
HSB
123, 10%, 87%
CMYK
10, 0, 9, 13
LAB
87, -11, 8
LCH
87, 13, 144
OKLCH
0.88, 0.04, 147
XYZ
61, 69, 66
LUV
87, -11, 14
HWB
123, 79%, 13%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.