Psychology
Orange combines red's energy with yellow's optimism — friendly, enthusiastic, and approachable without the urgency of pure red. It encourages action without confrontation.
Meaning
Often tied to harvest, autumn, and craft. In branding it suggests affordability, creativity, and a slightly off-beat sensibility — Penguin, Nickelodeon, and Hermès all use distinct oranges to telegraph very different stories.
Applications
Strong as a hero color for food, fitness, and entertainment brands. Pairs well with deep blues for high contrast or with warm neutrals for an earthier palette.
Conversion
HEX
CA5007
RGB
202, 80, 7
HSL
22, 93%, 41%
HSB
22, 97%, 79%
CMYK
0, 60, 97, 21
LAB
51, 48, 59
LCH
51, 76, 51
OKLCH
0.59, 0.17, 43
XYZ
27, 18, 2
LUV
51, 102, 43
HWB
22, 3%, 21%
Pantone
1665 C
Harmonies
Shades & tints
Similar named colors
Browse every named orange on shades of orange, or all families on colors.