Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
CADDCA
RGB
202, 221, 202
HSL
120, 22%, 83%
HSB
120, 9%, 87%
CMYK
9, 0, 9, 13
LAB
86, -9, 7
LCH
86, 12, 142
OKLCH
0.88, 0.03, 145
XYZ
61, 69, 66
LUV
86, -10, 12
HWB
120, 79%, 13%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.