Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
CAE0CF
RGB
202, 224, 207
HSL
134, 26%, 84%
HSB
134, 10%, 88%
CMYK
10, 0, 8, 12
LAB
87, -10, 6
LCH
87, 11, 150
OKLCH
0.89, 0.03, 152
XYZ
62, 70, 69
LUV
87, -11, 11
HWB
134, 79%, 12%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.