Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
CAE2CC
RGB
202, 226, 204
HSL
125, 29%, 84%
HSB
125, 11%, 89%
CMYK
11, 0, 10, 11
LAB
88, -11, 8
LCH
88, 14, 145
OKLCH
0.89, 0.04, 148
XYZ
62, 71, 68
LUV
88, -12, 14
HWB
125, 79%, 11%
Pantone
365 C
Harmonies
Shades & tints
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