Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
CAE2CF
RGB
202, 226, 207
HSL
133, 29%, 84%
HSB
133, 11%, 89%
CMYK
11, 0, 8, 11
LAB
88, -11, 6
LCH
88, 13, 149
OKLCH
0.89, 0.04, 152
XYZ
63, 71, 70
LUV
88, -12, 12
HWB
133, 79%, 11%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.