Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
CBE2FE
RGB
203, 226, 254
HSL
213, 96%, 90%
HSB
213, 20%, 100%
CMYK
20, 11, 0, 0
LAB
89, -4, -16
LCH
89, 17, 258
OKLCH
0.90, 0.05, 253
XYZ
70, 74, 104
LUV
89, -13, -25
HWB
213, 80%, 0%
Pantone
566 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.