Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
CBE4FD
RGB
203, 228, 253
HSL
210, 93%, 89%
HSB
210, 20%, 99%
CMYK
20, 10, 0, 1
LAB
89, -5, -15
LCH
89, 16, 253
OKLCH
0.91, 0.04, 248
XYZ
70, 75, 104
LUV
89, -14, -23
HWB
210, 80%, 1%
Pantone
566 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.