Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
CC73BE
RGB
204, 115, 190
HSL
309, 47%, 63%
HSB
309, 44%, 80%
CMYK
0, 44, 7, 20
LAB
61, 43, -24
LCH
61, 50, 331
OKLCH
0.68, 0.15, 333
XYZ
40, 29, 52
LUV
61, 46, -44
HWB
309, 45%, 20%
Pantone
Rhodamine Red C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.