Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
CCD1BB
RGB
204, 209, 187
HSL
74, 19%, 78%
HSB
74, 11%, 82%
CMYK
2, 0, 11, 18
LAB
83, -5, 10
LCH
83, 11, 114
OKLCH
0.85, 0.03, 117
XYZ
57, 62, 56
LUV
83, -2, 16
HWB
74, 73%, 18%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.