Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
CCD3C8
RGB
204, 211, 200
HSL
98, 11%, 81%
HSB
98, 5%, 83%
CMYK
3, 0, 5, 17
LAB
84, -4, 5
LCH
84, 6, 131
OKLCH
0.86, 0.02, 134
XYZ
59, 64, 64
LUV
84, -3, 8
HWB
98, 78%, 17%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.