Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
CCD5BB
RGB
204, 213, 187
HSL
81, 24%, 78%
HSB
81, 12%, 84%
CMYK
4, 0, 12, 16
LAB
84, -7, 12
LCH
84, 14, 119
OKLCH
0.86, 0.04, 123
XYZ
58, 64, 56
LUV
84, -4, 19
HWB
81, 73%, 16%
Pantone
365 C
Harmonies
Shades & tints
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