Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
CCE7DB
RGB
204, 231, 219
HSL
153, 36%, 85%
HSB
153, 12%, 91%
CMYK
12, 0, 5, 9
LAB
89, -11, 3
LCH
89, 11, 166
OKLCH
0.90, 0.03, 167
XYZ
66, 75, 78
LUV
89, -14, 6
HWB
153, 80%, 9%
Pantone
566 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.