Psychology
Orange combines red's energy with yellow's optimism — friendly, enthusiastic, and approachable without the urgency of pure red. It encourages action without confrontation.
Meaning
Often tied to harvest, autumn, and craft. In branding it suggests affordability, creativity, and a slightly off-beat sensibility — Penguin, Nickelodeon, and Hermès all use distinct oranges to telegraph very different stories.
Applications
Strong as a hero color for food, fitness, and entertainment brands. Pairs well with deep blues for high contrast or with warm neutrals for an earthier palette.
Conversion
HEX
CF2702
RGB
207, 39, 2
HSL
11, 98%, 41%
HSB
11, 99%, 81%
CMYK
0, 81, 99, 19
LAB
46, 63, 60
LCH
46, 87, 43
OKLCH
0.55, 0.21, 32
XYZ
26, 15, 2
LUV
46, 133, 35
HWB
11, 1%, 19%
Pantone
1665 C
Harmonies
Shades & tints
Similar named colors
Browse every named red on shades of red, or all families on colors.