Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
CFCCE0
RGB
207, 204, 224
HSL
249, 24%, 84%
HSB
249, 9%, 88%
CMYK
8, 9, 0, 12
LAB
83, 4, -10
LCH
83, 10, 292
OKLCH
0.85, 0.03, 293
XYZ
61, 62, 79
LUV
83, 0, -16
HWB
249, 80%, 12%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.