Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D0CAE2
RGB
208, 202, 226
HSL
255, 29%, 84%
HSB
255, 11%, 89%
CMYK
8, 11, 0, 11
LAB
82, 6, -11
LCH
82, 12, 296
OKLCH
0.85, 0.03, 297
XYZ
61, 61, 81
LUV
82, 2, -18
HWB
255, 79%, 11%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.