Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D0CFC4
RGB
208, 207, 196
HSL
55, 11%, 79%
HSB
55, 6%, 82%
CMYK
0, 0, 6, 18
LAB
83, -1, 6
LCH
83, 6, 101
OKLCH
0.85, 0.02, 102
XYZ
58, 62, 61
LUV
83, 1, 9
HWB
55, 77%, 18%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.