Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D0D2BB
RGB
208, 210, 187
HSL
65, 20%, 78%
HSB
65, 11%, 82%
CMYK
1, 0, 11, 18
LAB
84, -4, 11
LCH
84, 12, 108
OKLCH
0.86, 0.03, 111
XYZ
58, 63, 56
LUV
84, 0, 17
HWB
65, 73%, 18%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.