Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D0D7BE
RGB
208, 215, 190
HSL
77, 24%, 79%
HSB
77, 12%, 84%
CMYK
3, 0, 12, 16
LAB
85, -6, 12
LCH
85, 13, 116
OKLCH
0.87, 0.03, 120
XYZ
60, 66, 58
LUV
85, -3, 18
HWB
77, 75%, 16%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.