Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D0DED2
RGB
208, 222, 210
HSL
129, 18%, 84%
HSB
129, 6%, 87%
CMYK
6, 0, 5, 13
LAB
87, -7, 4
LCH
87, 8, 147
OKLCH
0.89, 0.02, 150
XYZ
64, 70, 71
LUV
87, -7, 8
HWB
129, 82%, 13%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.