Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D0E4DA
RGB
208, 228, 218
HSL
150, 27%, 85%
HSB
150, 9%, 89%
CMYK
9, 0, 4, 11
LAB
89, -8, 3
LCH
89, 9, 163
OKLCH
0.90, 0.03, 164
XYZ
66, 74, 77
LUV
89, -10, 5
HWB
150, 82%, 11%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.