Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D0E7FB
RGB
208, 231, 251
HSL
208, 84%, 90%
HSB
208, 17%, 98%
CMYK
17, 8, 0, 2
LAB
90, -5, -12
LCH
90, 13, 249
OKLCH
0.92, 0.04, 244
XYZ
72, 78, 102
LUV
90, -13, -19
HWB
208, 82%, 2%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.