Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D0EFDE
RGB
208, 239, 222
HSL
147, 49%, 88%
HSB
147, 13%, 94%
CMYK
13, 0, 7, 6
LAB
92, -13, 5
LCH
92, 14, 160
OKLCH
0.93, 0.04, 162
XYZ
70, 80, 81
LUV
92, -16, 10
HWB
147, 82%, 6%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.